December 2008
7 posts
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Reading a recent interview with Shirky and thinking about a recent assignment at work, I got to thinking about how marketers are going about getting involved in the fanaticism around their brands in social media. I often type a brand into Flickr, YouTube, Facebook or Google to see how many enthusiasts were out there for a brand/product or just expressing themselves and the brand was involved.
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“Yesterday, we build advantage on owning assets. Tomorrow, we will build...”
– Edge Patterns: From Owning to Sharing - Umair Haque
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Very interesting article about the burgeoning field of entrepreneurs on YouTube, taking us through two YouTube show creators who are now earning six figures. Both subjects are partners with YouTube in finding advertisers for their programs and audience.
“Mr. Buckley is one of the original members of YouTube’s partner program, which now includes thousands of participants, from basement...
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“And almost without exception, organizations are run by people who want to...”
– Seth’s Blog
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