June 2008
8 posts
Uniqlo's Effect on Interactive
The following is an excerpt from an article about the implications of Uniqlo’s win at Cannes. The site has definitely raised awareness of how creative and compelling Interactive can be. Maybe even set the bar for what we as marketers and advertisers need to deliver. I am not ready to start saying anything about paradigms shifting simply because this thing “interactive” has been...
All About Working
Found this post on John Winsor’s blog from CP+B interesting:
Fellow CP+Ber, Todd Walker, writes a nice blog, Designing Innovations. I loved this Chuck Close quote he posted:
Inspiration is for amateurs. The rest of us just show up and get to work and the belief that things will grow out of the activity itself and that you will, through work, bump into other possibilities and kick open...
Four affordable wines I highly recommend
Thought I would post a few bottles of wine that we’ve really been enjoying lately, all in the $10-13ish per bottle region. I’ve noted where the wineries are but grapes may come from different regions.
Gladiator Cycles Pinot Noir - 2006 (Central Coast Cali) I’ve brought this out for many guest and friends and they always love this bottle. It’s medium to light bodied, with a lot of...
Executive 2.0
Bill Taylor on Havard Business Review’s site had an immensely popular post about Zappos offering $1000 to employees to walk vs. starting their position. It was essentially a test a test of commitment. His latest post starting digging into why that post was so popular: “what would it take for you to leave what you are doing?” Taylor asked.
Interesting enough, a commenter pointed out that Tony...
Next Election Predicted by # of Branded Goods
Rob Walker on his blog typed in Obama and McCain into Etsy and got the following number of handmade goods for each candidate:
547 results for Obama
and 45 for McCain.
However, McCain features “Golf Gear” as one of the main items on his site, equal footing with Strategy, Decision Center and General Election.
One of the visitors to his site had this to say:
“I never cottoned to the...
How P&G Focuses on Consumer Insights
Just came across an article in Money with AG Lafley and Ram Charan’s discussing a new book The Game Changer and his management of P&G. I must’ve missed this article as it’s from way back in March. I haven’t read the book just yet, but there were a few things in the article that I loved. First one of the things Lafley said he asked of his managers and company to focus on once he took...