About
Head of digital for integrated accounts at Proximity, a digital agency that is aligned with BBDO .The Roll
Seth GodinConnections
apathak2 at gmail dot comFollowing
Ponder this: could defining your fears be more important than defining your goals?
My answer is yes and it’s a bit of both. True goals come from understanding your fears and what is behind those fears. This applies easily to the marketing world. In your next planning or strategy session, start defining the fears then apply ways to overcome those.
